Insurance in general, especially health insurance, is among the most pure of all commodities in the economy of desire, since the intent of those who market the product is to serve the population that is least in need of it. Those who are most in need of i nsurance benefits are denied access to them, while those who are least in need are given full access, and consistently encouraged to consume more. Insurance then becomes a matter of desire rather than need. Its sales pitch consists of instilling fear into the client by convincing h/er of the high probability of accident, while the insurer knows all along that the reason the customer has been selected in the first place is because of the low probability of accident. Though there is a remote possibility of need, the client pays for "peace of mind", that is, to achieve a desired psychological state. The panic incited in the client, from which s/he hopes to escape by purchasing insurance, is artificially produced by the creation of a spectacular state of emer gency by the companies selling the product.

In an ever-increasing attempt to determine the precise boundaries of the population least in need of the product, insurance companies' computers work overtime, using demographic studies grounded in the data collected by the companies themselves and allied corporations through both covert and overt surveillance techniques. With new developments in micro surveillance, health insurance companies attempting to better identify the population least in need are trying to appropriate DNA samples from individuals in order to make them corporate property.

By accomplishing this task, they will be able to project whether or not an individual is an insurance risk in terms of genetically carried disease, or whether the individual has a genetic predisposition for certain varieties of sickness. In this manner, the pool of those least in need can become ever more purified, as it will be possible to deny or cancel the policy of a high risk client from the time s/he is a fetus. Perhaps these companies should be thanked, since they are only cleansing the gene pool of those who are physically and mentally deficient, using profits as the mechanism of unnatural selection.